A Case Study of What Social Media Can Do for B2B
In businesses these days proactive public relations is vital. For the entrepreneurial type starting out, social media and web 2.0 technologies are vitally important. If you are a bit skeptical about the benefits of Web 2.0 and social media for your business then this article is for you. Here are some ways that social media can be used to benefit a business that is in the b2b sector:
Raise Awareness for those with a limited budget- Pretty much all social media work that you can or will do is free. The only cost to you is time. You can start a Facebook fan page for free. You can set up a Twitter account for free. There is no barrier to getting involved in forums related to your niche. They are a great way to build your brand, positioning yourself as an expert in your field. You should also start a blog so that you can share useful and relevant information with your customers.
Social Media is not just for young kids and university students with too much time on their hands. The adult market for social media is growing. There are 500 million people on Facebook and chances are some of them are your clients. Take the leap and get involved today.